The Award-winning Amly Skincare Routine We`re Obsessed About Right Now
Amly is a modern expression of effective holistic skincare. Lisa Smallpeice and Kerry Moore knew that by weaving together their individual areas of expertise they could create a wellbeing line unlike any other.
Lisa and Kerry instil and apply sensitivity and respect to everything that’s involved in the making of their award-winning natural beauty line: from the plants to the people; from the botanical alchemy to the low-impact packaging, in the knowledge that one part is only truly effective within the whole.
Amly: The Roots
AMLY is the name of the wildflower meadow that flourishes on Lisa’s organic farm in the heart of the English countryside. On discovering a source of pure silver-rich spring water flowing deep beneath the ancient meadow, she knew she had the perfect beginnings for a unique beauty and wellbeing line that would be alive with the energetic vibration of the land. Lisa’s ‘nose’ now leads the way with each formulation, connecting you to the wild abundance of healing and restorative botanicals.
Kerry is a Biodynamic Craniosacral Therapist, the principles of which inform the AMLY range and have inspired the way that Lisa works with and listens to the land. This deeply intuitive and open approach infuses each product with the energy and dynamism of the land’s botanical treasures. AMLY rituals are infused with Kerry’s working practice: holding your face with an intentionally light touch when you’re using the range and taking a moment to pause and breathe as you spray the AMLY face mists, calms the nervous system and allows space for the body to enter a state of rest from which healing can emerge.
Hello Ladies, and welcome to Muse & Heroine! What brought you together and inspired you to launch your brand, Amly?
KERRY: Lisa & I have been friends for almost 18 years, we are both passionate about wellbeing & beauty. When Lisa and her family moved to an organic farm & discovered the very special water source, I had a lightbulb moment to combine our knowledge and resources and so began the creation of our first Facial mist.
Your range is a modern expression of effective holistic skincare. Can you explain this inspiring definition?
KERRY - As a Holistic Practitioner it has been very important to acknowledge that skincare is more than just the effect the products have on the skin. The aromatherapeutic scents have an impact on our overall well-being helping both physically, mentally and emotionally. How we incorporate ritual with touch, time and mindfulness can also greatly improve our wellbeing.
We marry the worlds of botanical tradition with modern bioactive and a deep knowledge of holistic wellbeing and mindful ritual.
We marry the worlds of botanical tradition with modern bioactive and a deep knowledge of holistic wellbeing and mindful ritual.
Amly: The Morning Radiance Ritual
A morning self care ritual for soft, luminous skin.
With champion active Echinacea, this protective mineral-rich face mist combats the skin-stressing and energyzapping effects of environmental and digital pollution. The detoxifying unisex formula delivers a vital mix of essential oils and active compounds, including energy-cleansing Frankincense, Yarrow and Niaouli. Purifying Magnesium Salts and powerful Marine Actives boost skin strength and hydration, while Juniper, Cedarwood and Ginseng aid concentration. Refreshing yet calming, Rose Quartz, Orange Blossom and Ylang Ylang are valued for their harmonising and anti-stress properties. This reviving ‘wake-up’ water is indispensable for urban commutes, air travel, at work or when using computers and mobile devices. Complexion protection.
Supercharge your skincare regime with the puissant properties of bio-fermented apple cider vinegar, which is brimming with amino acids and antioxidants that serve to hydrate, soften and nourish the skin. This concentrated formula boosts and deepens the effects of AMLY’s silver-rich face mists, helping to dissolve dead skin cells, delay the appearance of wrinkles and stimulate circulation. British native, marvellous mallow is known as anti-inflammatory and antibacterial and soothes dry or rough skin, while Hyaluronic Acid promotes plump, firm skin and replenishes moisture. Copper Peptides aid collagen production and contribute towards a youthful complexion. Go glow.
Packed with pure floral distillates and Hyaluronic Acid*, this powerhouse crème is both correctional and preventative, going to work to combat signs of fatigue and to minimize lines and wrinkles. Highly protective, plumping and firming, the unique hand-blended formula hydrates, smooths and soothes the delicate skin around the eyes. Fast-absorbing and super-lightweight, replenishing Eye Care boasts impressive botanical and active ingredients, rewarding you with your brightest and most youthful eyes in years. Eye Care and AMLY cares.
Champion active Echinacea prolongs the youth of skin cells and heightens the skin’s resilience to environmental pollution, detoxifying, balancing and strengthening as it goes. Urban stress melts away as the skin feeds on anti-oxidants Gotu Kola and Green Tea, which work with collagen-boosting Marine compounds and hydration-enhancing Squalane. Purifying Niaouli and reviving White Willow help purge cells of impurities to pave the way for a dewy, wholesome countenance. An antidote to urban grime, this daily defence leaves your skin clear, cushioned and looking healthy. Complexion protection.
-
Amly: The Evening Beauty Sleep Ritual
Follow the AMLY sleep ritual for a better nights sleep, naturally.
Dual-purpose DEEP REVEAL has a delicate scent with honeyed floral notes. Not only does this opulent balm cleanse your skin ready for your favourite AMLY products, it should also be used twice weekly as a luxurious and replenishing deep-treatment mask to truly infuse the skin with the benefits of 28 incredible botanicals and 4 highly concentrated bioactives. Healing and anti-inflammatory Propolis and restoring and hydrating Hyaluronic Acid lock in moisture and help to soften wrinkles. Simultaneously, Lady’s Thistle Seed Oil bestows a resistive veil on the face, stabilising and detoxifying along the way. Add to that Apple Seed Oil for optimising skin elasticity and a tremendous trio of oils – Borage, Rosehip and Seabuckthorn to help fight free radicals and offer regenerative properties, and you have the ultimate cleanse and mask.
Supercharge your skincare regime with the puissant properties of bio-fermented apple cider vinegar, which is brimming with amino acids and antioxidants that serve to hydrate, soften and nourish the skin. This concentrated formula boosts and deepens the effects of AMLY’s silver-rich face mists, helping to dissolve dead skin cells, delay the appearance of wrinkles and stimulate circulation. Healing honey is known for its tissue- regenerating, clarifying and moisturising properties, making it the perfect partner with youth-enhancing Snow Algae that helps to heighten cellular defences and repair. Sleep-improving Valerian and free-radical-fighting Green Tea also make their mark in this mighty mix.
A restorative face mist laden with rejuvenating botanicals to support natural healing sleep. Star ingredient, Snow Algae activates overnight collagen production and cellular repair to ward off signs of ageing, while extracts of Passionflower and Valerian Root help relieve tension, and essential oils of Clary Sage and Linden quiet the mind and soothe away the day’s stress. Rose Quartz and Rock Rose imbue warmth and provide comfort. The perfect bedtime ritual.
From evenfall until daybreak heaven-sent Propolis extract (bee glue) replenishes the skin, defying fine lines and wrinkles. Anoint the face with this skin-comforting nocturnal nectar to unleash the powerful vitamins and nourishing fatty acids found in a bountiful number of soothing oils: Kukui, Borage, Evening Primrose, Rosehip, Sea Buckthorn and Argan. Then sleep easy while this velvety balm coaxes overnight cellular renewal and youthful suppleness.
And Some Extra Magic…
Moisturising antiviral hand sanitiser with 62% Alcohol, Eucalyptus & Thyme to combat viruses while Organic Aloe Vera hydrates skin. Pocket-size so you can have germ free hands anytime and anywhere. Plant-based and vegan hand sanitiser with anti-bacterial and antiviral natural ingredients. This mighty alcohol-based hand-sanitising mist combats bacteria, viruses and germs using a potent blend of essential oils known for their antimicrobial, antiseptic and antiviral properties. Combined with 62% Alcohol content, well above the 60% recommended by the World Health Organisation, this purifying botanical hand sanitiser pairs powerful cleansing essential oils of Rosemary, Thyme and Eucalyptus with organic Aloe Vera and skin-kind Chamomile that help to ensure skin remains hydrated and soothed. The goal: Purify, Protect, Prevent.
A super-useful kit of five organic muslin cloths that wash away everyday impurities from the face, neck and décolleté. These ultra-soft and finely woven muslins ensure gentle and effective cleansing while being suitable for all skin types, even the most sensitive. Pop your organic cloths back into the stylish eco-bag to store and protect them when not in use. With a generous five cloths included, you’ll always have a fresh muslin to hand. Use as part of your daily cleansing ritual with AMLY DEEP REVEAL CLEANSING BALM AND MASK to relax the skin and maximize the benefits of your favourite AMLY products.
-
Don't forget to share your award-winning AMLY routine on Instagram and tag us @muse_and_heroine.
Credits Ph: AMLY
by