Superwoman Valérie Leduc
What did you do before you founded Maison Epigenetic and now your own supplement, and how has it helped inform how you do what you do now?
I'm a doctor. I‘ve been independent for a while before working for some pharma companies in marketing. Around 2000, I opened my cabinet again and specialised in aesthetics. In 2013, I moved to Geneva in order to help medicalise the SPA of La Reserve, a five star hotel. It was really during this experience that I completely changed my perception of health and wellness. I believe in holistic health, where beauty, health and wellness are one. By the way, I wrote a book last year called «Médecine de la Beauté. Choisissez votre âg » that speaks about my vision of beauty.
What’s been the most surprising element of starting your own business?
The most surprising element of starting Maison Epigenetic has been how fast the research on epigenetics is moving now. We receive new scientific studies every day that show the impact of the environment and lifestyle on our health. Prevention is definitely the future of health.
What's your secret strategy to Longevity?
The secret is to start to know how your body works and to have the metrics to see the evolution. Are you aging faster or slower than your chronological age? That’s why, at Maison Epigenetic, we do an epigenetic diagnostic where we calculate 10 different biological ages (cognitive, arterial, DNA, blood, mental etc.)The goal is to create a personalised lifestyle plan fit to your DNA via 5 pillars: Nutrition, Stress management, Sport, Social and Optimism. We re-measure a few months later in order to see the improvements. That’s the right strategy for healthspan; longevity in good health.
What are some daily non-negotiables for you when it comes to taking care of yourself?
To feel beautiful and grateful for what you have. The spirit is everything. You are beautiful and it’s non-negotiable that you know it.
How do you implement your own products into your routine?
I’m very epigenetic in my lifestyle. I use our supplements DNA - Daily Nutrient Active- since it came out last month. We have only received the PM evening so far but the AM is coming out in April. I can’t wait! It’s what you need to take everyday, what you cannot find in your nutrition. The quality is incredible and we only used the best suppliers for each ingredient. Aging is an art that can be reversed. DNA helps to slow down the aging process.
What other brands, founders or personalities do you find inspiring?
I’m very inspired by David Sinclair, a researcher in epigenetic. He is one of the people that is working on finding the right way to stop aging. I met him not long time ago! Also, Valérie Grandury, who founded Odacité, a clean beauty brand. She is definitely someone who inspires me with her story and the vision that she has of health and wellness.
What website or IG page do you visit daily for input and to stay up to date?
Of course I visit @Maison_Epigenetic everyday and the IG of my 4 boys, but I also follow my favorite fashion brand Elisabetta Franchi!
How do you structure your work day to help get things done while staying calm?
I have an agenda that is very structured with my doctor activity. I see around 15 and 20 patients per day. Then I have to work on Maison Epigenetic… My way to stay calm is to walk for an hour every morning before going to the office and in the evening to meet my love - and to laugh a lot.
Who do you turn to for advice, support and help?
My support is my family and some very close friends. This is the base!
Do you have a morning routine that you stick to every day?
Not really, I can change but a year ago I became a big fan of Augustinus Bader. Now I use all their products.
What do you do to unwind and relax in the evening?
When it’s winter, I light a fire, put on music and have a light dinner with my partner. This is my way to decrease my cortisol!
What’s your favorite meal to eat?
I love potiron soup!
What’s your number one beauty “secret”?
Where do you go to relax, rejuvenate and recharge?
I go to Cap Ferret, a charming place with a lot of nature. I very often have my family joining. Best moments.
What’s your favorite travel destination ?
Except for Cap Ferret, I love traveling and discovering new places so it would be difficult for me to choose a place. I’m going to NYC in April to see my oldest son who lives there. Very excited about it.
Besides your own incredible products, what other Muse & Heroine products do you swear by?